Similarly to how the PlayStation 3 at launch had to compete with its predecessor in the PlayStation 2, which was still selling well and only this year ceased production, the PS3 could turn out to be the PlayStation 4's toughest competitor when the next-gen console expectedly launches later this year.
That's according to Feral Gara, VP of Sony Computer Entertainment, who told OPM that the PS3 hasn't managed to peak in some markets, while even countries with a strong interest in the PS4 could turn to the PS3 and its lineup of games because of its affordability.
"In terms of the life of the PS3, I think it's there for some time to come," said Gara. "I think it's got an amazing line-up of games this year which is really healthy."
However, the PS3 may not last the 13 years the PS2 did, despite the longevity of this generation. The PS3 launched in late 2006.
"I would expect it to fade a little more quickly in the UK which is a highly networked country with a huge taste in new tech," Gara concluded.
More "big, big titles" are also in the works for the console, with many big publishers yet to announce software.
Would you recommend the PS3 to someone now, or would you encourage them to hold off for a PS4?